
Scarlett
Lopez
9/29/17
Bye Bye Vine
Surprise! Vine isn't dead after all.

Let's start from the top: What is Vine? For those of you who don't have any idea of what I'm talking about, Vine was a social media platform created in June 2012 and "shutdown" in 2016.
This was your go-to-platform when you needed a good laugh. My friends and I would spend hours on Vine watching short, funny videos. This wasn't like going on Youtube and writing "funny videos May 2013" on the search bar. Vine had created a whole new experience for its users.
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Vine was originally bought by Twitter on the same year it was created.
The platform allowed its users to upload short videos and share them, the same way Twitter works. You could like and share (retweet in Twitter language) videos. The videos were 6 seconds-long at first, and later lasted up to 140 seconds. The cool thing about Vine is that the videos played in "loop" form, meaning you never had to click on the play button. This was probably the feature that boosted funny videos to become even funnier as they were on replay as many times as the user wanted (Is replaying a video up to 20 times enough? Many users would disagree!).
Along with this vine-mania, came what were known as "viners" meaning people who were Vine-famous! Many comedians began their careers on this platform. To name a few, we have Lele Pons, David Lopez, DeStorm Power, Matthew Espinosa, Christian DelGrosso, Jerry Purpdrank, Curtis Lepore and Thomas Sanders. These viners had to move to new platforms like Instagram and Facebook to share their videos. So if viners were moving, followers were too! This new funny community was born thanks to Vine, and is now dispersed over different social media platforms.
When Vine announced they were closing their app, many people were upset and said "Bye Bye Vine! It was great meeting you." What many people didn't know after this, was that Vine was still alive. What happened? Twitter took Vine and added it to their own platform with "Vine Camera," meaning people could still create, share and like videos, but on the Twitter platform. Was this a good business idea? The headline "Vine on Twitter" didn't have as much reach as "Vine is dead," so people forgot about Vine, and ultimately lost popularity.
Do you miss the Vine app? Share your comment below!